When I write articles about the luxury sector, there is always someone that makes a statement that whatever was...
Author Archive for: Lorre White
How secondary markets can hurt a luxury brand and how they are influenced by marketing. In Luxury Marketing is EVERYTHING!
Lorre WhiteCertain luxury items like designer fashion, cosmetics, perfumes, skin care, etc., although in the luxury sector, have predominantly aspirational...
There is very little real luxury media. By that I mean there are very few sources that actually reach...
Sheep & Eagles – The 95% – 5% Marketing Rule of Reaching the Ultra High Net Worth (UHNW)
Lorre WhiteThe world is made up of two kinds of people: sheep and eagles. The two can co-exist, as neither...
Thomas Jefferson would be so pleased with what Steve Case (the founder of AOL) is doing for Virginia wines....
Why Apple is not a luxury-sector brand. Understanding the difference between Luxury and Premium Brands
Lorre WhiteOne low-price-point trend that I get asked about from the media all the time is the merging of technology...
As the only internationally recognized luxury media personality I am afforded many great opportunities and experiences globally. When I...
An Interview with the Global CEO of Rolls-Royce, Torsten Müller-Ötvös, THE MAN BEHIND ONE OF THE WORLD’S MOST ICONIC LUXURY BRANDS
Lorre WhiteCar articles that tell you torque, and mileage, and even the number of stitches in the hand sewn leather...
Almost obliterated by Prohibition in the US, Cider is making a comeback. Lorre White visits Albemarle Cider Works in Virginia
Lorre WhiteI have been covering the extraordinary growth of the wine industry in Virginia, the 5th largest wine producing state in...
Studio Fabrika’s Villa ANDI: A New Era of Luxury Residential Design in Albania
Totalprestige MagazineSince its founding in 2008 by interior designer and visual artist Rovena Agolli, Studio Fabrika has established itself as...
A1 Arquitectura Avanzada, a pioneer in architectural innovation has recently won a Luxury Lifestyle Awards for Best Luxury Villa...
In 2024, The Layan Green Park in Phuket, Thailand, was recognized with a Luxury Lifestyle Awards for Best Luxury...
AODA Interior Design Blends Tradition and Modernity in Award-Winning Office Project
Totalprestige MagazineAODA Interior Design has been honored with a Luxury Lifestyle Awards for Best Luxury Office Interior Design in Taiwan...
Andalusian Elegance Meets Avant-Garde: More & More Design Triumphs in Luxury Retail Interior Design
Totalprestige MagazineLuxury Lifestyle Awards proudly announces More & More Design as the recipient of the prestigious Best Luxury Retail Interior...
Discover Luxury and Sustainability at Award-Winning Ankaya Village, Zanzibar’s Premier Mixed-Use Development
Totalprestige MagazineLuxury Lifestyle Awards is thrilled to announce that Zanzi Island Ventures LTD has been awarded the prestigious title of...