Social media is a powerful tool, but knowledge is even more powerful. So, it makes since that if you want to learn more about harnessing the power of social media, you would turn to books that would hold the knowledge you are looking for.
In this article, you will learn about several books you can purchase and read to learn more about how to best use social media platforms and increase your following and like count:
The art of social media | Guy Kawasaki
Guy Kawasaki was once the chief evangelist (a type of marketing) for Apple and is one Silicon Valley-great who popularized using social media as well as blogging. In his book “The Art of Social Media,” Kawasaki lists more than 100 tips, tricks, and insights to using social media.
Kawasaki says that the book is great for social media beginners as well as seasoned social media veterans with a will to improve their social media skills. You can purchase the book for $10.99 on Google Play.
Read this if you want to be instagram famous | Henry Carroll
Specifically for the Instagrammer who wants to gain popularity on the platform, author Henry Carroll offers tips and tricks to making your Instagram feed look more attractive while also attracting new followers.
Many of the tips are from some of the platform’s most famous users. They cover topics like photo techniques, captioning, and managing your account among others. You can purchase a paperback copy of the book on Amazon.com for $8.77.
Likeable social media | Dave Kerpen
This New York Times and USA Today best seller is a great option for business owners who are looking to better manage their company’s social media pages. The book’s subtitle is “how to delight your customers, create an irresistible brand, and be amazing on Facebook, Twitter, LinkedIn, Instagram, Pinterest, and more.
This book definitely covers more bases than most, with practical advice for almost all of today’s most popular social media platforms. In particular, the book dives into the power of “word-of-mouth marketing” and its ability to drive more business to your company. You can purchase a paperback copy of the book from Amazon.com for $13.60, or you can buy the Kindle version for $12.92.
Everybody writes: your go-to guide to creating
Ridiculously good content | Ann Handley
This book is a great tool for increasing the quality of the content that you post on social media platforms. Ann Handley discuss why writing is more important than ever and how subpar content can lead to a decrease in followers or brand perceptions for you or your company. Because we live in such a social media-driven world, your content must stand out and look its best. Handley’s expert advice will help you create the best, most attractive content.
You can purchase her book on Amazon.com as a hardcover for $15.96, on Kindle for $12.42, or as a paperback book for only $8.89.
Communication degree in journalism, radio, and TV/multimedia. She has worked with local ESPN radio, the Associated Press, and admitopia.com. Gabrielle is an award-winning journalist, receiving a first place award in N.C.