Method Communications announced that co-founder Jacob Moon has been named general manager of its Salt Lake City office. In this role, Moon will oversee the company’s Salt Lake office, with a focus on building an outstanding corporate culture, generating revenue, fostering strong relationships and helping drive key strategic initiatives.
Since starting Method, Moon has played a leading role in setting the initial vision and strategic direction for the agency, resulting in it becoming one of the fastest growing agencies in the country, hitting $10 million per year in revenue in just six years. His ability to think critically and his deep understanding of the industry have benefited the agency and its clients, from high-level strategic positioning to day-to-day project management. As general manager, Moon will join Method’s management team, reporting to CEO David Parkinson.
In 2017, Moon was named among PRWeek’s 40 Under 40, which recognizes PR pros that represent the next generation of industry leaders who are redefining the role of communications, PR and marketing. Prior to joining Method, Moon helped lead the public relations efforts for the billionaire Sorenson family and its portfolio of 30-plus companies. He was also previously the managing editor of Utah Business, the state’s leading business publication, and several other publications under the Olympus Publishers umbrella.