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Featuring Lindsay Hoopes

Starting a successful business often fulfills a lifelong dream and passion, but it is also the story of families, trials, triumphs, and resounding successes. Lindsay Hoopes’ journey from the district attorney’s office to the vineyard is the stuff of Hollywood legend and classic Americana.

There are few family businesses out there that require more work, time, effort, and energy than a vineyard. Tapping into her passion for sustainability in business and using her eye for trends and innovations, Hoopes brought a fresh perspective to Hoopes Vineyard, making her mark as a member of the rising generation of new farmers in Napa.

“The story of Hoopes is really a family story. My parents started the company, moving from San Francisco in the early 1980s with a dream – and the truth is, when I was younger, I couldn’t wait to get out of Napa. But after I left, I realized I was very connected to living from the land. I returned to the business when my father unexpectedly fell ill. I was an Assistant District Attorney in San Francisco and very excited about my career, advancing with now Madame Vice President Kamala Harris. I promised myself that if I was leaving a career I loved, I had to make the family business something I was passionate about. And that is how Hoopes 2.0 was created – with an eye for regenerative farming, returning Napa to what I remembered, connecting with the next generation of consumers, and distinguishing us from other brands by being authentically us.

 

 

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