IN THIS ISSUE
COVER STORY
Featuring Stephen Marinaro
The term influencer and trend setter are thrown around by a lot of people on the Internet these days. The funny thing is that most of the people that call themselves influencers have little impact on the daily lives of others. Stephen Marinaro is not one of those individuals, however.
Marinaro is known as TheSalonGuy and his presence in the beauty industry has made him a go-to hairstylist and highly followed YouTuber. Marinaro isn’t just a stylist, however, he is an expert on brand awareness and management.
Over 20 years ago, according to Marinaro, he started a career in the beauty industry to meet women. Now, he has built a top-selling brand of hair and beauty products. Marinaro also works with others on brand management and media consulting.
“I launched my line because many viewers were asking me what products I was using in my videos and it was frustrating to keep pushing other brands. It then occurred to me that I needed my own line to promote to my audience. The process was very difficult at first but after aligning with supportive manufactures, things have gotten much easier. “
AND MUCH MORE IN LUXURY LIFESTYLE AND BUSINESS…
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